CCI Intensive Online Courses

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Global Creative Industries Summer Courses

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CCI Intensive Online Courses

The CCI Intensive Online Courses offered by the Global Creative Industries Programme of the School of Modern Languages and Cultures at The University of Hong Kong aim to provide high school and university students with opportunities to explore the rapidly growing cultural and creative industries (CCI), which comprise advertising, arts (visual arts, performing arts), design, entertainment (film, television, radio), fashion, games, media, music, publishing and software for examples, in a global context.

 

Given the increasing socio-economic and cultural contributions of CCI in the world, CCI manifest as an important sector driving the new economy which accounts for millions of jobs worldwide and attracts interests in the academic field. The fascination of the industries lies in its sophistication of the intertwined relation and interaction between commerce and culture.

 

To decode the complex relation, we offer students an interdisciplinary approach to explore and analyse the different CCI in different countries with a bilateral focus on comparative global study of CCI in East and West where values and cultures shape the industries there, as well as the practical skills to prepare oneself in engaging in CCI.

 

With the 6-day intensive online courses, students will gain early exposure to the development and business models of CCI and will be empowered to explore future study and career choices bolstered by enhanced knowledge of the CCI.

Due to COVID-19, the summer courses in 2021 will be delivered online only.

Please note that the medium of teaching will be English.

Online Courses offered in 2020-2021

CCI 1001.  Teaching and Learning Creative and Cultural Industries in English-speaking Countries

Period: 16 August to 21 August 2021

  • Lecture Time: 10 am to 1pm (16 August to 20 August)

  • Assignment Submission: 10 am to 5 pm (21 August)

 

Course Fee: HKD 3,500

 

Eligibility: High school students and undergraduates

 

Description:

Given the popularity of cultural and creative industries amongst the international students, particularly in China, this course is intended for those who consider majoring in CCI or arts. It is designed to establish the basic understanding of the subject in connection with the global experience, focusing on how values, goals, and administration influence teaching pedagogies and curriculum development in interdisciplinary and multidisciplinary manners.

 

By studying cases found at different universities in English-speaking countries offering CCI programme, it is expected that students can acquire the necessary skills and information in order to facilitate their own choice. This course also explores how CCI teaching and learning develop students’ cognition and competence in the field.

Objectives:

This course aims to:

  1. provide the necessary information to students intending to major in CCI when designing their own future study plan,

  2. explore the different aspects of CCI by exploring the “hidden” information of leading universities in English-speaking countries,

  3. assist students in acquiring the experience and gaining opportunities through the information shared by the stakeholders of the field.

Period: 16 August to 21 August 2021

  • Lecture Time: 2pm to 5pm (16 August to 20 August)

  • Assignment Submission: 10 am to 5 pm (21 August)

 

Course Fee: HKD 3,500

 

Eligibility: High school students and undergraduates

 

Description:

In the age of globalisation, young people become inseparable from urban culture. Both high school students and undergraduates are concerned about where to study or work upon graduation. Based on the data collected and analysed, students will be informed about the contexts and conditions of different cities, particularly on their dynamic culture, so that they are able to make their own choice in terms of the desirable universities or places for employment.

Objectives:

Through the comparative analysis of different aspects of major cities in the world, particularly in the analysis of culture and job markets, this course enables students to:

  1. analyse the differences between cities in the world when making their own choice,

  2. explore the differences in lifestyles, values, and future developments of world cities, 

  3. understand that creativity, compassion, and social-emotional intelligence, which are the most important life skills, can be gained through interpersonal experiences and the study of liberal arts under rapid urbanisation.

CCI 1002.  Understanding Urban Culture: Future Opportunities for the Youth

Period: 23 August to 28 August 2021

  • Lecture Time: 10 am to 1pm (23 August to 27 August)

  • Assignment Submission: 10 am to 5 pm (28 August)

 

Course Fee: HKD 3,500

 

Eligibility: Undergraduates, postgraduates and working adults

 

Description:

This course focuses on establishing a business in cultural and creative industries and subsequently offering cultural and creative products and services to the market that encompass a cultural value and profit. The course gives practical tips, examples of successful cases from East and West, and involves planning, strategies of making key financial decisions and completing a series of legal procedures based on the studying of various business models. The course is designed for those who intend to start their own business in the arts or cultural and creative industries, enhance the inherent knowledge, and/or explore career prospects.

Objectives:

This course aims to:

  1. provide a comprehensive review of research on entrepreneurship in cultural and creative industries and arts,

  2. analyse the global business environment, particularly in the cultural and creative business around the world,

  3. teach students how to design a marketing strategy, choose a business model and a niche, analyse the market, competition, organisation, and leadership to be adopted.

CCI 1003.  From Creativity to Entrepreneurship: how to start an international cultural and creative business

Period: 23 August to 28 August 2021

  • Lecture Time: 2pm to 5pm (23 August to 27 August)

  • Assignment Submission: 10 am to 5 pm (28 August)

 

Course Fee: HKD 3,500

 

Eligibility: Undergraduates, postgraduates and working adults

 

Description:

East Asia has been becoming an increasingly significant cultural arena under the unceasing influence of Greater China, South Korean and Japanese pop culture exports. Various social media platforms have revolutionised the ways in which individuals encounter and consume pop culture, which have largely diversified the routes of pop-cultural flows and influences.

 

The course provides some conceptual and analytic shape to the East Asian Fashion, delineated by its three constitutive elements of production, distribution and consumption. It focuses on how to create a pop culture that is able to cross a ‘cultural’ boundary, and how to make the meanings of fashion salient, going beyond an economic aspect which is regarded as an imported or exported product only.

Objectives:

This course aims to:

  1. analyse the increasing popularity of the East Asian pop culture by examining the changing demographics and cultural awareness in the East and the West,

  2. explore the skills in creating a new popular culture and producing cultural products of a region,

  3. examine the difficulties faced in transnational cultural business, and principles held in overcoming them.

CCI 1004. Setting off the East Asian Fashion: how to create a popular culture

Period: 16 August to 21 August 2021

  • Lecture Time: 10 am to 1pm (16 August to 20 August)

  • Assignment Submission: 10 am to 5 pm (21 August)

Course Fee: HKD 3,500

Eligibility: Undergraduates, postgraduates and working adults

 

Description:

The history of art is filled with fascinating tales of thefts, scandalous forgeries, and artists blurring the line between art and crime. Stories of notorious art heists and their portrayal in popular media and true crime will be considered alongside investigatory artworks and questions of value and authenticity. Artists enacting various trespasses as “art” will be analysed alongside a discussion of social norms, rules, and loopholes. Innovative and boundary-pushing, this class focuses on elements of the illicit and the criminal within the art context of Europe and America.

Objectives:

This course is designed for participants to investigate and gain insight into art and crime. This course enables students to:

  1. gain an understanding of how art and crime intersect,

  2. be able to identify and describe significant events in the history of art crime,

  3. articulate and analyse how artists have transformed illicit activities into innovative forms of creative practice.

CCI 1005.  Art and Crime: Heists, Frauds, and Forgeries

Notes

The medium of teaching is English.

● Due to COVID-19, the summer courses in 2021 will be delivered online only.

● Certificates of completion will be issued to students who successfully complete the courses with an attendance of over 80%.

● There are quotas on seats of each course which are allocated to successful applicants on a first-come, first-served basis. Seats will only be confirmed after the offer is accepted and all fees have been paid in full.

● All fees are non-refundable after your acceptance of offer and are to be settled in crossed cheques payable to “The University of Hong Kong”. For applicants who do not own any local bank account, you are required to settle your payment in telegraphic transfer.

● SMLC reserves the right to cancel courses should there be insufficient enrolment or any unforeseen circumstances that may prevent SMLC from opening or continuing the courses. Dates, content and fees are subject to change without prior notice, students should pay attention to the email notification for updates.

4.38 Run Run Shaw Tower,
Centennial Campus,
The University of Hong Kong,
Pokfulam Road, Hong Kong

© 2020-21 by School of Modern Languages and Cultures, Faculty of Arts, The University of Hong Kong. All rights reserved.

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